Recently, 2Firsts noticed that the e-cigarette brand Geek Bar has launched a new magnetic suction e-cigarette product in the US market called the Geek Bar Digiflavor BRK. This product is composed of the separately sold Geek Bar Digiflavor BRKpod and Geek Bar Digiflavor BRK battery device, and is currently available on multiple distributor platforms including demandvape, an e-cigarette distributor website in the US.
Recently, the Geek Bar brand launched the Geek Bar HERO 20000, an e-cigarette with a 3D curved screen and magnetic suction feature. In comparison to this product, the innovation of the Digi Flavor BRK series lies in its separate sales model for batteries and pods, marking the first time this has been attempted within the Geek Bar brand.
Specifically, the main product features of the Geek Bar Digiflavor BRK (pod) include:
Nicotine concentration: 5% (50mg) E-liquid capacity: 12ml Number of puffs: approximately 20,000 Battery capacity: 200mAh Charging method: compatible with BRK battery devices, must be purchased separately Power mode: Provides two puffing modes Pod price: approximately $15.99.
It is worth noting that the Geek Bar Digiflavor BRKpod is a collaboration between the Geek Bar and Digiflavor brands. According to information from the official Digiflavor website, Digiflavor was established in 2016 and is affiliated with the sister brand Geek Bar, both of which are under the Shenzhen Geekvape Technology Co., Ltd. Currently, the Digiflavor website does not feature any magnetic suction e-cigarette products.
The Geek Bar Digiflavor BRK battery device, used in conjunction with the pod, has a battery capacity of 1000mAh. Its 3D curved screen can display the battery level, e-liquid remaining, and vaping mode. In addition, the battery device can be paired with various flavors of Geek Bar Digiflavor BRK pods, with a retail price of about $11.99. The combined price of the Geek Bar Digiflavor BRK pod and battery device is approximately $8 more expensive than other products sold together.
According to a report from 2Firsts industry observation, most magnetic suction e-cigarettes on the US market are sold with pods and battery devices together, but the Geek Bar Digiflavor BRK series stands out for selling pods and battery devices separately, a practice that is rare in this category of products. This design may bring a new consumption pattern to the market.
Currently, the Geek Bar Digiflavor BRK series has been launched on multiple distribution platforms including US e-cigarette retailers' websites like Demand Vape and Vapesourcing, with the products listed as being in the "coming soon" stage.
It is worth noting that as of the time of publication (October 25th), the Geek Bar Digiflavor BRK series products have not yet been listed on the official websites of Geek Bar and Digiflavor brands.
Firsts will continue to monitor the latest products and market trends of magnetic e-cigarette products, providing the public with accurate and authoritative industry information.
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