Philippine Congress Urges Immediate Revocation of Flava's Licenses

Regulations by 2FIRSTS.ai
Mar.15.2024
Philippine Congress Urges Immediate Revocation of Flava's Licenses
Philippine House tax committee urges DTI and BIR to revoke Flava's commercial and production permits for alleged violations.

According to a report from Manila Standard on March 14, the Philippine House of Representatives' Committee on Ways and Means has called on the Department of Trade and Industry (DTI) and the Bureau of Internal Revenue (BIR) to immediately revoke the commercial and production permits of e-cigarette company Flava.

 

The committee is chaired by Congressman Joey Sarte Salceda, who claims the company has violated the national e-cigarette law protecting minors, hence the recommendation being put forward.

 

During a congressional hearing, a series of investigations into Flava's alleged illegal activities, including tax evasion and violating Republic Act No. 11900 (the "Flavored Nicotine and Non-Nicotine Product Control Act") by selling flavored e-cigarettes to minors, were conducted. After deliberation, the committee approved the charges against Flava.

 

The Department of Trade and Industry (DTI) should revoke the business license and permit of "Flava Corp" for violating Republic Act 11900 in the Philippines. They should also monitor their actions and initiate the process to remove and confiscate Flava e-cigarette products from the market.

 

In addition, the chairman also called on the Securities and Exchange Commission to investigate Flava for business fraud, which violates the revised Companies Act.

 

The committee also found that, although Flava is registered with the national tax bureau as a manufacturer, it imports e-cigarette products from China for sale in the Philippines. Flava's executives claim that they only import e-cigarettes through Denkat Trading Corp (the largest e-cigarette distributor in the Philippines), however, Denkat denies ever representing Flava for imports.

 

Representative Rufus Rodriguez estimates that in 2023, the country lost 728 million pesos (approximately 13.1 million USD) in tax revenue due to the alleged smuggling of Flava illegal e-cigarettes worth 1.43 billion pesos (approximately 25.73 million USD). The committee also recommends filing a fine lawsuit against Flava Inc. for violating the National Internal Revenue Code (NIRC) and tax laws.

 

According to tax laws, the penalty for unpaid consumption tax is not less than ten times the amount of the tax owed, with a minimum penalty of 1 million pesos ($18,000 USD), and violators will face 5 to 8 years of imprisonment.

 

If the penalty is imposed on Flava, the Philippine government could receive fines of up to 7.2 billion pesos (1.2 billion US dollars).

 

The committee has also requested the tax authority to cease all sales of Flava e-cigarettes. According to Section 23 of Republic Act No. 11900, the tax authority must immediately recall, prohibit the sale or distribution of Flava company's e-cigarettes that are not registered with the tax authority. Any imported Flava company e-cigarettes cannot be properly considered as 'already registered with the tax authority', therefore, these products must be recalled, banned from sale, and seized.

 

In addition to the tax bureau, the committee also urged the customs bureau to file smuggling lawsuits against Flava and audit the importers clearing goods for them. Salceda stated that the customs bureau should also bring criminal charges against importers suspected of being involved in Flava's smuggling activities, such as Denkat and TopKing, as well as the management of these companies.

 

They collaborated with Flava in their criminal activities, assisting Flava in trading with Chinese exporters and customs imports.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

U.S. Health Groups Seek to Overturn FDA Enforcement Discretion for Pending PMTAs as Altria's Helix, NJOY and AVM Move to Intervene
U.S. Health Groups Seek to Overturn FDA Enforcement Discretion for Pending PMTAs as Altria's Helix, NJOY and AVM Move to Intervene
American Vapor Manufacturers (AVM) and Altria subsidiaries Helix Innovations and NJOY filed separate motions on October 7, 2026, seeking to intervene on the FDA's side in a lawsuit challenging its enforcement guidance for certain e-cigarette and nicotine pouch products with pending premarket tobacco product applications (PMTAs). Seven public health and tobacco-control organizations, including the Campaign for Tobacco-Free Kids, sued the agency in July to overturn the policy. AVM argues that vacating the guidance could disrupt orders, inventory, retail distribution and investments in regulatory submissions.
Regulations
Oct.09
Special Report|From CrossBar 20K to 6-Methyl Nicotine KUMI: Two Routes Into U.S. State Vape Directories?
Special Report|From CrossBar 20K to 6-Methyl Nicotine KUMI: Two Routes Into U.S. State Vape Directories?
Several U.S. states have incorporated the September 9, 2020 PMTA filing deadline into eligibility rules for certain vaping products. CrossBar 20K drew attention after appearing on Pennsylvania's 163-entry directory. A broader 2Firsts investigation found that related registration businesses also listed KUMI and CROSSBAR SIX products, with 171 KUMI-related entries across Louisiana, Nebraska and Wisconsin. Corporate records link Scott Silverman to Blue Nine LLC and VR Products I LLC. PMTA compliance expert Mr. K said historical applications and nicotine-analogue products may offer two different approaches to state-directory access.
Regulations
Oct.26
Product | JTI Introduces Fully Dissolvable PERLZ Nicotine Pearls in UK, Expands Range From 30-Pearl Dispensers to 10-Pearl Sachets
Product | JTI Introduces Fully Dissolvable PERLZ Nicotine Pearls in UK, Expands Range From 30-Pearl Dispensers to 10-Pearl Sachets
Japan Tobacco International (JTI) has introduced PERLZ nicotine pearls in the UK, expanding its oral nicotine portfolio beyond conventional nicotine pouches. The fully dissolvable, multi-layer pearls are placed under the tongue and come in Mint and Berry flavors at concentrations of 1mg/g and 2mg/g, equivalent to approximately 0.3mg and 0.5mg of nicotine per pearl. UK retailer Haypp published four 30-pearl dispenser listings on July 31, 2026, followed by three 10-pearl sachet products on August 17. The dispensers retail for £6.50, while the sachets cost £2.50.
product
Oct.12
Juul Displays FDA-Authorized JUUL2, Highlights Age Verification at NACS Show 2026
Juul Displays FDA-Authorized JUUL2, Highlights Age Verification at NACS Show 2026
At the 2026 NACS Show in Las Vegas, Juul Labs displayed its JUUL2 e-cigarette system alongside existing products, age-verification messaging and mobile coupons, 2Firsts observed. The JUUL2 device and Virginia Tobacco and Polar Menthol pods received FDA marketing authorization in August 2026. Booth materials highlighted longer battery life, greater e-liquid capacity and connected-device features. A TruAge sign and a mobile coupon presentation also featured at the booth, with weekly offers available to age-verified adult nicotine consumers at participating retailers.
EXPO
Oct.09
Inside Nicotine-Pouch M&A Through Imperial's Yoik Deal: Latham, KPMG, PwC, Goldman Sachs and Morgan Stanley Form the Adviser Lineup
Inside Nicotine-Pouch M&A Through Imperial's Yoik Deal: Latham, KPMG, PwC, Goldman Sachs and Morgan Stanley Form the Adviser Lineup
Imperial Brands' acquisition of Swedish Helwit owner Yoik Group AB has highlighted the professional-services firms supporting cross-border oral nicotine M&A. Latham & Watkins and KPMG advised Imperial, while PwC and TM & Partners advised Yoik. KPMG also appeared on Imperial's acquisition of Black Buffalo earlier in 2026, while PwC played an extensive role in KT&G's acquisition of Swedish nicotine-pouch company Another Snus Factory. Imperial's public disclosures put the global modern oral nicotine delivery market at approximately £8.8 billion in retail sales and 23.5 billion pouches in 2024
Sep.20
Germany's Four-Year Tobacco Tax Plan Heads to Parliament as BAT, JTI and PMI Push for Changes
Germany's Four-Year Tobacco Tax Plan Heads to Parliament as BAT, JTI and PMI Push for Changes
Germany's parliament is scheduled to hold a first reading of amendments to the Tobacco Tax Act on September 24. The government plans annual tax increases from 2027 through 2030 covering cigarettes, heated tobacco, vaping liquids and other categories. It expects the reform to generate €756 million in additional revenue in 2027, rising to €3.589 billion in additional annual revenue by 2030. Ahead of the parliamentary debate, the German Association of the Tobacco Industry and Novel Products, or BVTE, launched the "Tabaksteuer mit Augenmaß" campaign backed by BAT, JTI, Philip Morris, Reemtsma and wholesale and retail groups.
Sep.23