Regulations and Developments in E-cigarette Market (11.27-12.03)

Industry Insight by 2FIRSTS.ai
Dec.04.2023
Regulations and Developments in E-cigarette Market (11.27-12.03)
Australia to ban disposable e-cigarettes from 2024, allow doctors to prescribe them, and restrict imports.

On November 28th, the Australian Minister of Health, Mark Butler, announced a ban on disposable e-cigarettes entering Australia from January 2024. Furthermore, starting from January 2024, doctors and nurses in Australia will be granted the authority to prescribe e-cigarettes to patients, who will be able to purchase them at pharmacies. Additionally, as of March 2024, the importation of personal e-cigarettes will be prohibited, and the importation of non-therapeutic open systems will also be banned.

 

France has announced plans to increase the minimum price of cigarettes to 13 euros starting in 2026 and to prohibit the sale of disposable e-cigarettes, with the aim of shaping a "smoke-free generation" by 2032.

 

New Zealand abolishes smoking ban regulations, posing a threat to global anti-smoking efforts. Documents reveal that the new coalition government will only impose taxes on smoking products and reform regulations on alternatives such as e-cigarettes, including prohibiting disposable e-cigarettes and implementing stricter penalties for selling e-cigarettes to underage customers.

 

Recently, the UK government official website released a consultation report, which mentioned the most popular e-cigarette brands in the market as well as the average prices of e-cigarettes.

 

Russia will enforce stricter regulations on the distribution of e-cigarettes and related products by implementing a ban on unmarked products from December 1st. This move aims to enhance the management of tobacco product distribution.

 

On November 21, the "2023 Guangdong Manufacturing Top 500 Enterprises Research Report" was released at the 2023 Guangdong Manufacturing Top 500 Summit held in Foshan. The report revealed that seven companies involved in e-cigarette production were included in the list. These companies are Changying Precision, Wistron, Micron, Yinghe Technology, Jinkia Corporation, VOOPOO Technology, and FirstUnion Technology.

 

ELFBAR's e-cigarette recycling advertisement in the UK has been accused of being misleading by the Advertising Standards Authority (ASA) due to complaints from companies such as Imperial Tobacco, resulting in its ban. In response, ELFBAR has expressed its respect for ASA's decision and has taken measures to ensure stricter self-restraint in their advertising and marketing practices, as conveyed to 2FIRSTS.

 

ELFBAR and LOST MARY, two e-cigarette brands, have announced that they will cease producing flavored e-cigarettes that appeal to minors, and have urged the UK government to introduce a licensing system.

 

Turkish officials have seized a record-breaking 275,520 e-cigarettes and 35.2 kilograms of cocaine, marking the highest number of disposable e-cigarettes confiscated in history.

 

BAT Korea is anticipated to bring Vuse Go 800 e-cigarette to the entire Korean market, while in addition, PMI may introduce new e-cigarette products in the future.

 

MONS, an e-cigarette brand, is set to launch its new models MONS BILLOW BLACK and MONS BILLOW WHITE on December 6th.

 

E-cigarette brand LOST MARY plans to enter the Philippine market with the launch of their new high-capacity e-cigarette, the MO10000.

 

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Product | 5ml/2ml Dual Versions, Up to 45W Output: VAPORESSO Launches LUXE X3 on Official Website
Product | 5ml/2ml Dual Versions, Up to 45W Output: VAPORESSO Launches LUXE X3 on Official Website
VAPORESSO has listed the LUXE X3, a new addition to its LUXE X series, on its official website. The device features a 2,600mAh built-in battery, adjustable 5–45W output and a 0.8-inch digital display, and comes with a 5ml pod (2ml for the TPD version). The LUXE X3 has also appeared on some UK and US online retailers for pre-order, with prices below the company’s stated MSRP of $37.9.
Jan.19 by 2FIRSTS.ai
NJOY and Altria ask federal court to halt ITC proceeding, alleging multiple constitutional defects
NJOY and Altria ask federal court to halt ITC proceeding, alleging multiple constitutional defects
A filing in the U.S. District Court for the Eastern District of Virginia (Richmond Division) shows NJOY and Altria entities submitted a plaintiffs’ reply supporting their motion for summary judgment, arguing the challenged ITC proceeding is unconstitutional on multiple grounds, including ALJ appointment authority, removal protections, and Article III limits under the Jarkesy framework. The plaintiffs seek summary judgment and a permanent injunction barring continuation of the ITC proceeding.
Jan.08 by 2FIRSTS.ai
BAT Malaysia names Mohd Nizom Sairi as board chairman effective January 1, 2026
BAT Malaysia names Mohd Nizom Sairi as board chairman effective January 1, 2026
BAT Malaysia announced that its independent non-executive director Datuk Seri Dr Mohd Nizom Sairi has been re-designated as board chairman effective January 1, 2026.
Jan.04 by 2FIRSTS.ai
BAT CEO Says 2026 Return to Growth Hinges on U.S. Enforcement, Highlights Oral Leadership
BAT CEO Says 2026 Return to Growth Hinges on U.S. Enforcement, Highlights Oral Leadership
British American Tobacco said 2026 will mark a return to its mid-term growth algorithm, but CEO Tadeu Marroco stressed that deliverywill depend heavily on enforcement against illicit vapour products in the United States. Speaking at the FY2025 results call, he positioned Modern Oral as the company’s primary structural growth engine, reframed accelerating cigarette declines through “poly-usage,” and reinforced capital discipline with an expanded share buyback plan.
Feb.12
Exclusive | EU Confirms End of Tobacco Policy Expert Group, Explores New Cooperation Structures as TPD Revision Continues
Exclusive | EU Confirms End of Tobacco Policy Expert Group, Explores New Cooperation Structures as TPD Revision Continues
2Firsts reporting shows that, as the European Union moves toward a future evaluation of its tobacco legislation, the Tobacco Policy Expert Group—long a key platform for coordination among Member States—formally concluded its mandate at the end of 2025. At the same time, the European Commission is exploring new cooperation structures to address the resulting institutional gap.
Jan.22
U.S. vape firms appeal Mississippi synthetic-nicotine ban, citing FDA authority preemption
U.S. vape firms appeal Mississippi synthetic-nicotine ban, citing FDA authority preemption
A coalition of U.S. vape industry groups has appealed a Mississippi law banning the sale of e-cigarette products containing synthetic nicotine, arguing the statute effectively conditions sales on FDA authorization and unlawfully encroaches on federal regulatory authority. The law took effect in July 2025 and has already begun to be enforced.
Dec.17 by 2FIRSTS.ai