XQS Rolls Out Two Beverage-Flavoured Nicotine Pouches in UK; Says Convenience Stores Are the Fastest-Growing Channel

Oct.29

Scandinavian Tobacco Group (STG) UK has added two beverage-inspired variants—Cola Lime and Fizzy Peach—to its XQS nicotine pouch range. Both come in an 8mg strength and are available exclusively via the Vape Supplier website, with a recommended retail price of £5.50.

Key points

XQS adds two “drink-inspired” flavours—Cola Lime and Fizzy Peach;
Single strength at 8mg; available exclusively via the Vape Supplier website from today, with an RRP of £5.50 per can;
STG says convenience is the fastest-growing channel for nicotine pouches;
Following the summer ban on disposable vapes, more former vape users are shifting to nicotine pouches with bolder flavours.

2Firsts, October 29, 2025 — Citing Convenience Store, Scandinavian Tobacco Group (STG) UK announced two beverage-inspired additions to its XQS nicotine pouch line: Cola Lime and Fizzy Peach. Both variants come in an 8mg strength and are available exclusively through the Vape Supplier website, priced at a recommended £5.50 per can (approximately $7.35).

STG says the new flavours align with consumers’ growing appetite for drink-inspired profiles. Fizzy Peach layers a peach note with a “sparkling” sensation, while Cola Lime combines two popular tastes in a single can.

The company added that while supermarkets still account for most nicotine-pouch sales, the convenience channel is currently expanding the fastest. Since this summer’s ban on disposable vapes, overall pouch sales have been further buoyed as former vape users enter the category seeking more impactful flavours.

Prianka Jhingan, STG UK’s Head of Marketing, said the launches reflect XQS’s core proposition of delivering familiar yet fresh flavour combinations with strong, long-lasting taste, and are expected to resonate with users.

Cover image: Convenience Store

References:

[1] STG UK launches two new beverage flavoured XQS pouches

Also Read:

[1] Nicotine Pouch Brand XQS Launches Summer Campaign in UK with Thousands of Free Samples

[2] STG UK Launches Three New Fruit Flavored Nicotine Pouches

[3] Scandinavian Tobacco Group's Net Sales Exceed $13 Billion, XQS Nicotine Bags Continue Double-digit Growth

[4] Altria’s on!PLUS Nicotine Pouches Reportedly Available in U.S.; Users Say They Have Received Orders

[5] UK Advocacy Groups Launch "20IsPlenty" Campaign for Nicotine Pouch Strength Limit of 20mg

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