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Key points:
Product release: e-cigarette brand Airmez launches two new products in the US market: AiRMEZ Fox 80000 and AiRMEZ Fox 4in1 120K, promoting 80,000 puffs and 120,000 puffs respectively.
Design features: The new product adopts a "two-in-one" and "four-in-one" modular design, with built-in 2 and 4 15ml e-liquid tanks respectively. The AiRMEZ Fox 120K has a total e-liquid capacity of 60ml.
Previously released product: Airmez previously released the AiRMEZ Xbeats 40K product, which features built-in Bluetooth headphones and claims to provide a 40,000 puff experience.
Social Media Buzz: The AiRMEZ Xbeats 40K has sparked widespread attention on social media platform X, with a related post receiving over 7 million views and gaining numerous shares and comments.
Market update: The three aforementioned products are currently available or will soon be launched on retail platforms in the United States.
Recently, 2Firsts noticed that the e-cigarette brand Airmez has released two new oversized e-cigarette products in the US market: AiRMEZ Fox 80000 and AiRMEZ Fox 4in1 120K. These two products respectively have 80,000 and 120,000 puffs.
Before launching the two new products mentioned above, the Airmez brand gained attention for its AiRMEZ Xbeats 40K electronic cigarette with built-in Bluetooth earphones.
This article will analyze the new features of the Airmez brand and review the market response to its previous product, the AiRMEZ Xbeats 40K.
With the adoption of a 'N-in-one' design, the number of suctions for each mouthpiece is 80,000 and 120,000 respectively.
Firsts has gathered and compiled the specifications of the AiRMEZ Fox 80000 (referred to as Fox 80K) and the AiRMEZ Fox 4in1 120K (referred to as Fox 120K) e-cigarettes, as shown in the chart below:
From the performance of the parameters, the Fox 80K adopts a "two-in-one" design with two built-in 15ml e-liquid tanks, while the Fox 120K is designed as a "four-in-one" with four 15ml e-liquid tanks, bringing the total e-liquid capacity to 60ml. Despite the Fox 120K having double the e-liquid capacity of the Fox 80K, its advertised number of puffs is 120,000, approximately 1.5 times that of the latter's 80,000 puffs.
The Fox 120K has a battery capacity of 850mAh, which is larger compared to the Fox 80K. On the other hand, the Fox 80K features a dual coil design, providing a stronger smoke output and better flavor performance.
In terms of flavors, both products offer 5 flavor combinations to choose from. The Fox 120K contains 4 flavors in each combination, while the Fox 80K contains 2 flavors in each combination.
According to the US retailer website Vape Sourcing, these two new products are currently in the "Coming Soon" status, priced at $18.99 and $25.99 respectively. The products have been simultaneously launched on the official website of the Airmez brand.
Review of Built-In Headphones Products: Heat and Controversy Coexist
Before launching the oversized pod product, Airmez brand sparked market discussion with a functional fusion product, the AiRMEZ Xbeats 40K. This product claims to provide 40,000 inhalation times and innovatively features TWS (True Wireless Stereo) earphones with Bluetooth 5.0 technology built-in. The brand refers to it as the "world's first e-cigarette with built-in earphones."
Recently, 2Firsts observed that a user on social media platform X posted a message saying "I'm listening to Spotify on my vape," along with two images of AiRMEZ Xbeats 40K products. As of now, the post has received over 7.06 million views, been shared over 10,000 times, garnered 160,000 likes, been saved by 11,000 users, and generated over 850 comments.
The online comment section presents a variety of opinions, ranging from positive interest to skepticism regarding the practicality and health issues of the product：
so do u like...throw out the headphones when the vape dies?
Reframe your perspective. It is way cooler to be vaping on your spotify
emfs + microplastics + propylene glycol + petrochemicals
I'd start vaping again if i had this
I saw one once that was a Bluetooth speaker and then you could also buy a refill that you connect that's a subwoofer
Firsts compiled user reviews of AiRMEZ Xbeats 40K from retail websites in the United States, such as Vape Sourcing and ELEMENT VAPE, and found that consumers generally have a positive overall impression of the product, with an average rating of 4.65/5 stars.
However, some users have pointed out that while the built-in earphones are a major highlight, they are not a feature that is regularly used at high frequencies. Some comments suggest that after the e-cigarette runs out, keeping the device solely for the purpose of carrying earphones may not hold much significance.
Currently, three products from the Airmez brand, the AiRMEZ Xbeats 40K (priced at $14.88), AiRMEZ Fox 80000, and AiRMEZ Fox 4in1 120K, have all been added to the retail platforms in the US market.
The trademark information for the e-cigarette brand Airmez was registered by Hong Kong-based Xunsheng International Limited. The parent brand of Airmez, SO SOUL, is owned by Shenzhen Xunsheng Technology Co., Ltd, a company established in 2021 and located in Shenzhen, China.
As a leading global NGP media and think tank, 2Firsts is dedicated to providing the latest product and technological information and insights to practitioners around the world in various categories such as e-cigarettes, heated tobacco products, and modern oral products. It aims to drive technological changes and innovations in NGP products worldwide, thereby offering tobacco consumers globally with safer products and lifestyles.
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