Growing Concerns Over Youth E-Cigarette Sales in Scotland

Aug.13.2024
Growing Concerns Over Youth E-Cigarette Sales in Scotland
Scottish e-cigarette sales to minors have doubled, with an 80% increase in cases reported and stricter penalties imposed.

According to a recent report by the Daily Record, new data shows that sales of e-cigarettes in Scotland to minors have nearly doubled in the past year, with an increase of up to 80%. The growing trend of young people using e-cigarettes is becoming increasingly concerning.


An investigation has found that the number of cases reported to local governments regarding the illegal sale of e-cigarette devices to minors has skyrocketed from 383 in 2022 to 684 last year, an increase of 80%. These data, obtained through freedom of information requests by the city hall, reflect a growing trend of youth vaping e-cigarettes. However, activists point out that this is just the tip of the iceberg when it comes to underage sales, as most cases go undetected.


A recent survey found that one in every four 15-year-old teenagers in Scotland admits to regularly using e-cigarettes. Meanwhile, the latest data shows that efforts to crack down on the illegal sale of e-cigarettes are increasing, with 146 stores being caught in 2023 for selling e-cigarettes to children, a significant increase from the previous year's 63 stores.


According to reports, Scotland issued fines, penalties, and license reviews to retailers violating the law increased from 45 cases in 2022 to 152 cases in 2023. The actual amount of fines increased from less than £10,000 in 2022 to £31,980 in 2023.


Against the backdrop of the successful push for a ban on disposable e-cigarettes in the UK, the issue has become more pressing. The colors and flavors of these e-cigarettes are particularly attractive to minors. In response, Scottish Green Party health spokesperson, Gillian Mackay, stated:


This phenomenon is worrying and points to some unsettling trends, but it is just the tip of the iceberg.


She further emphasized that e-cigarette companies and retailers must take responsibility and stop selling these harmful products.


Many brands specifically target young people with fruity flavors and bright colors, which is completely inappropriate. It is necessary to strengthen employee training and enforcement, as relying solely on these measures is not enough. It is essential to ensure that these e-cigarettes are hidden from view and kept away from teenagers.


Director of Vape Club, Dan Marchant, stated:


Reputable sellers will take measures to ensure that children cannot purchase e-cigarette products, such as conducting thorough digital age verification for each customer. In addition, on-site fines have proven effective in preventing underage drinking, but this cannot replace significant fines for businesses.


Machan added:


The best deterrent to any crime is the possibility of being caught, but currently this probability is very low, and illegal retailers are taking full advantage of this. We must create an environment where the chance of getting caught is higher.


We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

PMI Highlights 43 Million Smoke-Free Users at Stockholm Summit
PMI Highlights 43 Million Smoke-Free Users at Stockholm Summit
Philip Morris International says about 43 million adults worldwide now use its smoke-free products, with nearly 70% having stopped using cigarettes and smoke-free products accounting for about 43% of its net revenues.
Jun.18
Pennsylvania Updates ENDS Certification List as Chinese-Linked Manufacturers Enter State Review
Pennsylvania Updates ENDS Certification List as Chinese-Linked Manufacturers Enter State Review
Pennsylvania’s June 26 Pending ENDS Certifications list includes 23 manufacturers under review, including Shenzhen Smoore, Shenzhen IVPS, YME Technology and China-linked Boulder International. The list shows state-level vape regulation moving beyond retail brands toward manufacturer-based market access alongside FDA oversight.
Regulations
Jul.06 by 2Firsts Perspectives
Product | JT Launches Ploom AURA Glacier White in Japan, Expanding the Device Ecosystem Through Color and Accessories
Product | JT Launches Ploom AURA Glacier White in Japan, Expanding the Device Ecosystem Through Color and Accessories
Japan Tobacco Inc. (JT) has introduced the Ploom AURA Glacier White heated tobacco device in Japan, adding a new color option to the existing Ploom AURA lineup. The device maintains the existing SMART HEATFLOW technology and HEAT SELECT SYSTEM with four heating modes, while expanding the ecosystem through new accessories including front panels, back covers, a car holder and wireless charging covers. The product entered pre-sale in Japan on June 30, 2026, followed by broader retail availability from July 7.
Aug.03
BAT Regional Director Fred Monteiro Supports Spain’s Nicotine Rules but Opposes 0.99mg Nicotine Pouch Limit
BAT Regional Director Fred Monteiro Supports Spain’s Nicotine Rules but Opposes 0.99mg Nicotine Pouch Limit
Spanish newspaper El Confidencial interviewed Fred Monteiro, Regional Director for Americas and Europe at British American Tobacco (BAT). Monteiro said BAT supports setting regulatory limits for nicotine products but opposes Spain’s proposed 0.99mg nicotine-per-pouch limit, arguing that such a restriction could affect adult smokers’ transition to alternatives. He said nicotine regulation should be based on scientific evidence and harm reduction principles. Monteiro also said smoke-free products now account for around 25% of BAT’s Americas and Europe business and nearly 30% of its Europe business
BAT
Jul.30
Data|China’s May Vape Exports Fall 10.3%; January–May Shipments Slip 0.9%
Data|China’s May Vape Exports Fall 10.3%; January–May Shipments Slip 0.9%
China’s vape-related exports fell 10.25% year on year in May 2026, marking a second consecutive monthly decline, although exports recovered modestly from April. January-May exports totaled US$4.018 billion, down 0.86% from a year earlier and broadly in line with 2025 levels.
Special Report
Jun.29
Product | JTI Expands Ploom Ecosystem as LYO Tobacco-Free Nicotine Sticks Roll Out Across Europe
Product | JTI Expands Ploom Ecosystem as LYO Tobacco-Free Nicotine Sticks Roll Out Across Europe
Japan Tobacco International (JTI) is expanding its Ploom heated product ecosystem with LYO tobacco-free nicotine sticks. Designed specifically for Ploom devices, LYO contains nicotine but no tobacco. Public information shows that the product has gradually entered several European markets, including Spain, Portugal and Germany, and was officially introduced in Romania in July 2026. The launch highlights JTI’s efforts to explore broader nicotine consumable formats beyond traditional tobacco-based sticks.
JTI
Jul.21 by 2Firsts Perspectives