Indonesia Ranked as World's Top E-Cigarette Consumer

Market by 2FIRSTS.ai
Jan.10.2024
Indonesia Ranked as World's Top E-Cigarette Consumer
Indonesia leads the world in e-cigarette consumption, with 25% of respondents admitting to using them, according to a survey.

According to Validnews, a news organization in Indonesia, Agus Dwi Susanto, the chairman of the Indonesian Association of Respiratory Disease Experts (PDPI), has stated that Indonesia is now the largest consumer of e-cigarettes in the world.

 

The statement refers to the results of the Statista Consumer Insights survey conducted from January to March 2023. As many as 25% of Indonesian respondents answered that they have used e-cigarettes at least once. This proportion is higher than that of Switzerland (16%), the United States (15%), and the United Kingdom (13%).

 

Angus DeVeyng, during an online media briefing held on January 9th, stated, "This is targeted towards adolescents."

 

Subsequently, he cited a study conducted by Friendship Hospital in 2021, revealing a societal shift from e-cigarettes to traditional cigarettes. A staggering 76.7% of respondents believe that e-cigarettes have lower nicotine content.

 

They also believe that e-cigarettes can be used as a nicotine replacement therapy. However, in reality, e-cigarettes do not meet the requirements for smoking cessation treatment. This is because they fail to meet eight fundamental principles.

 

Firstly, individuals who participate in NRT (Nicotine Replacement Therapy) must cease smoking. However, in Indonesia, the use of e-cigarettes actually encourages a significant number of dual users, who are both e-cigarette consumers and traditional smokers.

 

Research data from Dr. Hamka, a professor at Uhamka University in Indonesia, reveals this point. Subsequently, research records from the University of Indonesia (UI) indicate that 61.5% of students are dual users.

 

Furthermore, individuals undergoing NRT treatment must be supervised by healthcare professionals. However, in Indonesia, the use of e-cigarettes for smoking cessation is carried out without any supervision.

 

Third, people receiving NRT treatment need to gradually reduce their nicotine dosage until completely quitting nicotine products. However, e-cigarette users in Indonesia do not require dosage reduction.

 

Fourth, non-smoking treatments typically last for three months before evaluation. In Indonesia, however, the majority of people actually continue to use e-cigarettes even after they quit using traditional cigarettes.

 

Agus, a professor of pulmonary disease and respiratory medicine at the International University of Indonesia, also stated that the most effective method for quitting smoking is to strengthen one's commitment. If the commitment is strong, healthcare workers are better able to provide assistance.

 

Forms of assistance can include smoking cessation medications, which have a success rate of 30% - 50%. If patients find it difficult to quit smoking using medication, non-pharmaceutical help such as hypnotherapy, psychotherapy, acupuncture, and medical rehabilitation may be required.

 

He stated that, "In general circumstances, the success rate can nearly reach 60-70% with the additional treatment options available, both through medication and non-medication."

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Bangladesh enforces a complete ban on e-cigarettes and emerging tobacco products, with jail and heavy fines
Bangladesh enforces a complete ban on e-cigarettes and emerging tobacco products, with jail and heavy fines
UNB reports that Bangladesh has imposed a complete ban on e-cigarettes, vapes, and other emerging tobacco products as the Smoking and Tobacco Products Use Control (Amendment) Ordinance, 2025 has come into effect.
Jan.04 by 2FIRSTS.ai
BAT Japan to launch two new VELO nicotine pouch flavours in February
BAT Japan to launch two new VELO nicotine pouch flavours in February
BAT Japan will roll out two new VELO nicotine pouch variants from Feb. 2, 2026: Smooth Peppermint Medium and Breezy Mango Intense. The products will be sold via the official glo & VELO online store, the glo Store Ginza and nationwide tobacco retail channels in Japan.
Jan.23 by 2FIRSTS.ai
PMI Flags 2026 Headwinds from Japan Taxes, Sees Smoke-Free Growth Re-Accelerating Beyond in Earnings Call
PMI Flags 2026 Headwinds from Japan Taxes, Sees Smoke-Free Growth Re-Accelerating Beyond in Earnings Call
PMI said on its latest earnings call that Japan’s tax cycle will weigh on 2026 performance, while smoke-free growth is expected to re-accelerate thereafter. The discussion also covered U.S. regulation, ZYN strategy and AI-driven efficiency.
Feb.07
Product | Lost Vape launches “4D portable shisha” device with 3,800mAh battery and up to 80W output
Product | Lost Vape launches “4D portable shisha” device with 3,800mAh battery and up to 80W output
E-cigarette brand Lost Vape has recently listed its open-system DTL device, the ASTARA, on its official website. The company markets the product as “The First 4D Portable Shisha Experience,” highlighting a 360-degree display and audio features. The ASTARA has also appeared on some online sales channels in markets including the UK and Germany.
Feb.03 by 2FIRSTS.ai
Korea’s MFDS sets 2026 plan to manage and disclose harmful constituents in tobacco products
Korea’s MFDS sets 2026 plan to manage and disclose harmful constituents in tobacco products
South Korea’s Ministry of Food and Drug Safety (MFDS) said it has established its 2026 work plan to systematically manage harmful constituents in tobacco products and disclose related information under the Tobacco Harmfulness Management Act, which took effect in November 2025.
Jan.16 by 2FIRSTS.ai
Around 58,000 counterfeit vapes and tobacco seized from UK 's Hampshire streets over the past year
Around 58,000 counterfeit vapes and tobacco seized from UK 's Hampshire streets over the past year
UK's Hampshire Trading Standards says around 58,000 counterfeit vapes and tobacco products have been seized from Hampshire over the last year. Richard Strawson, Hampshire’s Head of Trading Standards, said officers often find vape products disguised under fake branding.
Jan.05 by 2FIRSTS.ai