IVG Smart Max: New Features and Lower Price

Apr.17
IVG Smart Max: New Features and Lower Price
IVG launches new e-cigarette "2+10" IVG Smart Max with increased puff count and LED battery display, priced lower than predecessor.

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Product highlights:

Increase in puff count: The IVG Smart Max e-cigarette has increased its puff count from 5,500 puffs to 10,000 puffs. 

Battery display feature: The product now includes a small LED screen to show the remaining battery life. 

Price advantage: The IVG Smart Max is priced £1 lower than the IVG Smart. 

Sustainability: Once the e-liquid in the IVG Smart Max runs out, users can continue using the product by replacing the refill pack. 


2Firsts observed that the e-cigarette brand IVG recently launched a new "2+10" e-cigarette IVG Smart Max on e-cigarette distributors' websites in the UK region. This product is an iteration of the IVG Smart e-cigarette with reusable functionality.

 

 

Product specifications

 

 

2Firsts collected the parameter comparison information of IVG Smart e-cigarette and the new IVG Smart Max. The details are shown in the table below.

 

IVG Smart Max: New Features and Lower Price
IVG Smart & IVG Smart Max Parameter Comparison | Designed by: 2Firsts

 

From a product specification perspective, the new IVG Smart Max has been upgraded in terms of the number of puffs, from the previous 5500 puffs to 10000 puffs. It also includes a new small LED screen that displays battery level. Although there has been a reduction in flavor options, the price of the IVG Smart Max is one pound lower than the IVG Smart on the e-cigarette distributor website vapesourcing.

 

 

Product features

 

 

The product information page on the e-cigarette distributor website Vapeconnect shows that after using up the e-liquid in IVG Smart Max, all that is needed is to replace it with a new IVG Smart Max refill.

 

IVG Smart Max: New Features and Lower Price
IVG Smart Max Product Information | Image Source: vapeconnect

 

It is reported that the packaging dimensions for the IVG Smart Max kit are 52mmW * 124mmH * 266mmD, while the packaging dimensions for the refill pods are 52mmW * 124mmH * 26mmD.

 

 

Compliance information

 

 

According to a search of the Medicines and Healthcare products Regulatory Agency (MHRA) e-cigarette product announcement database, it was found that the IVG SMART MAX device kit and pre-filled pods were both registered on April 10, 2025.

 

IVG Smart Max: New Features and Lower Price
IVG SMART MAX public notice information | Image source: MHRA

 

Sales information

 

 

Currently, IVG SMART MAX has been listed on several well-known e-cigarette retailers' websites in the UK, such as vapesourcing and vapeconnect, with a selling price of around £7.99.

 

IVG Smart Max: New Features and Lower Price
IVG SMART MAX sales page | Image source: vapesourcing

 

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If you have any insights or information to share, please feel free to contact us at info@2firsts.com, or reach out to 2Firsts CEO Alan Zhao on LinkedIn.

 

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Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


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1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

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