PMI to Launch New 'SENTIA Fresh Coral' Tobacco Stick Flavor in Japan

Dec.04.2024

PMI will introduce a new flavor, "SENTIA Fresh Coral," for its IQOS ILUMA i heated tobacco devices in Japan starting December 12. The new product, part of the SENTIA series, will be available at seven nationwide IQOS stores and other retail outlets, priced at $3.50 per pack.

According to a report by Sanspo on December 4th, Philip Morris International (PMI) has launched a new series of exclusive pod flavors for its heated tobacco devices IQOS ILUMA i and IQOS ILUMA in Japan called "SENTIA Fresh Coral.

Starting from the 12th, the new product will be gradually available at all 7 IQOS specialty stores in Japan, as well as its official stores and nationwide tobacco retail points including convenience stores. Each pack will be priced at 530 Japanese yen (tax included) (approximately $3.5), and contains 20 sticks.

The company's Director of Product Portfolio Marketing, Daniel Sevcik, said: "We hope you can find your favorite flavor from our expanded mint seasoning product lineup."

References:

[1] 赤い果実×冷感　IQOS専用たばこスティック『センティア　フレッシュ　コーラル』 12日から日本先行発売

Also Read:

[1] PMI Launches Limited-Edition “IQOS ILUMA” Christmas Version in Slovakia

[2] PMI Launches 'IQOS ILUMA i' in Czech Republic to Expand Smoke-Free Product Market Share

[3] Philip Morris Korea launches 'TEREA Black Ruby' to expand IQOS line to 18 varieties

[4] PMI Italy Launches IQOS iluma i Prime Heating Tobacco Device

[5] PMJ to Launch Limited Edition IQOS Iluma i Anniversary Model!

[6] PMI Korea Launches New Pod for IQOS ILUMA

#Asia #Japan #Products #Heated tobacco products

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