Reynolds Acquires PMTA-Pending Disposable E-Cigs: Dominated by “Fruit + Ice” Flavors and High-Strength Nicotine, All with 3000 Puffs

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Key points: 

·Reynolds acquires PMTA pending disposable e-cigarette: Reynolds Tobacco, a subsidiary of British American Tobacco, has acquired 12 PMTA pending disposable e-cigarette products and related assets from Charlie's Holdings for $5 million. 

·Synthetic nicotine specifications：The PACHA Syn 3000 series disposable e-cigarettes use synthetic nicotine in 20mg and 50mg concentrations, with a built-in 1200mAh battery providing strong battery life. 

·"Fruit + Ice" Flavor：The series features 11 flavors with a focus on "fruit + ice" flavors like banana ice and Fuji apple strawberry ice.

·U.S. brand background，mainly for e-liquids：The American brand Charlie's Chalk Dust, LLC, primarily known for e-liquids, entered the market in 2019 and registered the "PACHA" trademark in December 2022. 

·Market strategy：The PACHA Syn 3000 series is mainly sold in the US market for approximately $9.97 and is available on major e-cigarette distributor websites. 

On April 17, 2025, Charlie's Holdings, Inc. filed a Form 8-K with the US Securities and Exchange Commission (SEC) indicating that the company had completed an asset sale transaction with R.J. Reynolds Vapor Company, a subsidiary of British American Tobacco (BAT). According to the agreement, Charlie's sold 12 PMTA pending disposable e-cigarette products using synthetic nicotine and related assets to R.J. Reynolds.

Product features: All products use synthetic nicotine

Firsts reviewed Charlie's company announcement and found that they announced receiving the FDA PMTA acceptance application for 11 flavors of PACHA disposable e-cigarettes on the afternoon of March 4, 2025. In the announcement, Charlie's stated that out of the 11 PMTA applications, 10 were for flavors of their bestselling brand PACHA Disposables.

According to a comparative analysis conducted by 2Firsts, these products belong to the PACHA Syn 3000 series.

Firsts has gathered parameter information on the PACHA syn 3000 series products, as shown in the table below:

In terms of parameters, these Pacha Syn 3000 products all contain synthetic nicotine, with nicotine concentrations of 20mg and 50mg.

In terms of appearance, the Pacha Syn 3000 adopts a cylindrical design and features a large capacity 1200mAh battery built-in.

Taste profile: The main flavor is a combination of "fruit + ice"

On the official website of the PACHA brand, the Pacha Syn 3000 series showcases a total of 8 SKU flavors. However, in Charlie's PMTA product list submission, there are 11 flavors listed.

Among them, the three flavors of Banana Ice, Fuji Apple Strawberry Ice, and Le Crème were previously not displayed on the official website or distributor websites.

Manufacturer Information: American brand specializing in e-liquid

Charlie's Chalk Dust, LLC is an e-cigarette manufacturer that specializes in e-liquids. The company officially entered the market in 2019 and is based in California, USA.

According to a search on the official website of the World Intellectual Property Organization (WIPO), Charlie's Chalk Dust, LLC filed a trademark registration application for "PACHA" in December 2022.

Sales information: Mainly targeting the US market

Currently, Pacha Syn 3000 is mainly aimed at the US market and is sold on various e-cigarette distributor websites in the US, with a retail price of around $9.97.

For more reading, please click：

Behind R.J Reynolds Tobacco's PACHA Acquisition: CHUC Pivots to Unregulated Hexamethyl Nicotine in Survival Bid

R.J. Reynolds Buys 12 PMTA-Pending Synthetic Nicotine Disposable E-Cigarette Products for $5 Million

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