Controversy Surrounds Penny Mordaunt's Appointment at British American Tobacco

Apr.11.2025
Controversy Surrounds Penny Mordaunt's Appointment at British American Tobacco
Former UK Conservative Party leadership candidate and defense minister Penny Mordaunt joins BAT advisory role, raising ethical concerns.

Key Points:

Former UK Conservative Party leadership candidate and Defense Minister Penny Mordaunt has accepted a consultancy position with British American Tobacco (BAT), advising on harm reduction strategies.

The Business Appointments Consultative Committee pointed out that former cabinet ministers like Mordaunt may provide unfair government access opportunities for British American Tobacco and advised him to avoid direct contact with the government.

Anti-smoking organizations are skeptical of the "harm reduction" promises made by British American Tobacco, as they rely on cigarette sales. They question whether the appointment of Mordaunt is in the public interest.


According to The Guardian's report on April 10th, Penny Mordaunt, a former British Conservative Party leadership candidate who has held several cabinet positions including Defense Secretary and Leader of the House of Commons, has taken on a new role as an advisor for British American Tobacco (BAT), responsible for providing guidance on "harm reduction.

 

In 2024, after losing her seat in parliament, she will be working as a paid consultant for the Transformation Advisory Group at British American Tobacco (BAT).

 

The senator abstained from voting on the gradual smoking ban proposed by Rishi Sunak last year, and was in charge of managing the government's legislative agenda before the bill failed to pass parliament before the election.

 

The Labour Party had urged the government to break with tradition and push forward with the Tobacco and E-cigarette Bill, even though it was in the initial stages at the time. With the Labour Party pushing for it, the bill has once again been put on the agenda.

 

Penny Mordaunt's new job was disclosed by the Advisory Committee on Business Appointments, which stipulates that she cannot lobby for the government or engage in any public contracts consulting within two years of leaving office.

 

The committee pointed out that "British American Tobacco has a keen interest in government policies and regulations, and focuses resources on influencing government decisions - such as lobbying for lower tobacco taxes, enacting e-cigarette legislation, and preventing counterfeit goods.

 

The committee stated that due to changes in government and the passage of time, the risk of Mordaunt gaining access to potentially helpful information regarding British American Tobacco is limited.

 

However, the committee added, "Although you claim not to engage in lobbying, your previous role as a cabinet minister may be perceived as providing unfair access to and influence over the government for British American Tobacco. Therefore, the committee recommends that you should not represent the company directly in dealings with the government, as this would pose a significant risk under government regulations.

 

Anti-smoking activists are skeptical of tobacco companies' claims of "reducing harm," believing that these companies rely on cigarette sales.

 

In recent years, it has been unusual for former ministers to work for tobacco companies, and several members of parliament have been criticized for accepting hospitality from the tobacco industry. Ken Clarke, a former Conservative Chancellor and Health Secretary, worked at British American Tobacco from 1998 to 2007.

 

Regarding the appointment of Mordaunt, Kingsley Wheaton, the Chief Corporate Officer of British American Tobacco, stated,

 

British American Tobacco has launched a manifesto of change... It is based on the best practices of Tobacco Harm Reduction (THR) and science. To accelerate this goal, we are aware that challenging our conventional thinking with alternative perspectives will greatly contribute to success. The THR Advisory Committee is designed for this purpose.

 

At present, Mordaunt has not yet made any comments on the matter.

 

Main image source: Ian Forsyth/Getty Images

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Scandinavian Tobacco Group releases 2025 results: tariffs and weaker demand weigh on performance, revenue about $1.4 billion
Scandinavian Tobacco Group releases 2025 results: tariffs and weaker demand weigh on performance, revenue about $1.4 billion
Scandinavian Tobacco Group (STG) reported its 2025 results: revenue was 9.036 billion Danish kroner (about $1.407 billion); EBITDA before special items was 1.791 billion Danish kroner (about $278 million); and free cash flow before acquisitions was 595 million Danish kroner (about $92.7 million). Multiple metrics declined year over year, and the company did not meet its Q3-updated guidance for revenue and free cash flow.
Mar.05 by 2FIRSTS.ai
Imperial Brands Launches Red, Gold and Silver iD Heated Tobacco Sticks in Europe
Imperial Brands Launches Red, Gold and Silver iD Heated Tobacco Sticks in Europe
Imperial Brands PLC said on February 18, 2026 that it has launched its new Red, Gold and Silver iD heated tobacco sticks in Greece and Poland, with a broader rollout across Europe planned for 2026.
Feb.18
Thai Customs Plans Shift to Per-Unit Fines for Vapes at THB 100 Per Item
Thai Customs Plans Shift to Per-Unit Fines for Vapes at THB 100 Per Item
Thai Customs said on March 18 that it had seized more than 27.3 million foreign cigarettes and 205,445 vape products and related devices in mid-February, with a total value of more than THB 169 million.
Mar.19 by 2FIRSTS.ai
KT&G Q4 and Full-Year 2025 Results: Global CC Strongest, NGP Penetration Expands
KT&G Q4 and Full-Year 2025 Results: Global CC Strongest, NGP Penetration Expands
According to KT&G’s official website (Feb 5, 2026), KT&G released its 2025 fourth-quarter and full-year results. Driven by strong growth in its overseas cigarette business and a rebound in its real estate business, the company posted double-digit increases in both revenue and operating profit, reaching record-high performance.
Feb.05 by 2FIRSTS.ai
France’s HAS to Address Role of E-Cigarettes in Updated Smoking-Cessation Guidelines, Tells 2Firsts
France’s HAS to Address Role of E-Cigarettes in Updated Smoking-Cessation Guidelines, Tells 2Firsts
2Firsts has learned that France’s national health authority, the Haute Autorité de Santé (HAS), confirmed the role of e-cigarettes will be addressed in updated national smoking-cessation guidelines expected by the end of 2026. HAS said the recommendations will focus on clinical and public-health considerations, will not set technical standards for vaping products, and that current studies are insufficient to clearly assess risks and benefits across different product categories.
Mar.10
Special Report | 71 U.S. Lawmakers Seek to Elevate Illicit Vape Crackdown to U.S.–China Trade Negotiations
Special Report | 71 U.S. Lawmakers Seek to Elevate Illicit Vape Crackdown to U.S.–China Trade Negotiations
U.S. Rep.Mike Carey and 70 other Republican lawmakers have urged federal officials to elevate the crackdown on illicit vapes to the U.S.–China trade agenda. In a March 4 letter to the Treasury Secretary and the U.S. Trade Representative, they warned that unauthorized vape products pose risks related to national security, youth protection and organized crime. The signatories represent about one-third of House Republicans, highlighting growing congressional attention to illicit vape trade.
Mar.10