Italian Illegal E-cigarette Marke Sales Exceeding 1.8 Billion Euros

Regulations by 2FIRSTS.ai
May.09.2024
Italian Illegal E-cigarette Marke Sales Exceeding 1.8 Billion Euros
Illegal e-cigarette market in Italy poses serious threat to public health, weakens economy, and impacts job market.

According to the Italian media platform Varesenoi, research and investigations show that the illegal market for e-cigarettes poses a serious threat to public health and also undermines the country's financial resources, thereby impacting the job market. In Italy, the illegal sales channels for these products have already generated significant turnover, exceeding 1.8 billion euros. Most transactions are conducted through the dark web and social networking platforms, resulting in significant losses for Italy's financial department.

 

The illegal e-cigarette market not only causes losses to the national revenue, but also has a direct impact on the job market. Most concerning is the rapid spread of illicit transactions on the internet, which greatly facilitates and drives the development of the illegal market. This situation is not limited to e-cigarettes and related products; even mild cannabis and its derivatives are gradually being affected in this specific market sector, which has yet to be clearly regulated by law. Additionally, the impact on health cannot be ignored, as products sold through illicit channels cannot provide the same quality assurance as those sold in official stores.

 

Statistical data shows that the main demographic purchasing e-cigarettes and accessories through illegal channels are young males. This group does exhibit tendencies towards illegal activities such as theft, tax evasion, and gambling to some extent. Shockingly, consumers buying illegal e-cigarettes do not thoroughly check the legitimacy of the shopping websites or the safety of the products. They prioritize product type or price, without verifying if the sellers have obtained official authorization from customs and regulatory agencies. Sometimes, consumers do not intentionally choose illegal channels, they simply purchase from them for convenience or based on recommendations from friends, colleagues, or family members. To avoid these issues, the first step is to buy from authorized stores that comply with tax regulations and offer products that have undergone strict inspection to ensure quality.

 

Recently, disposable e-cigarettes have achieved significant success in the market, as they are not subject to tax regulation in many countries and are often sold illegally through online channels. In Italy, disposable vapes are also subject to taxation, and many people choose to purchase these products through advertising emails, social media pages, and instant messaging applications. In order to curb the phenomenon of illegal markets, government authorities have announced a series of measures to help consumers avoid purchasing illegal products. The current advice is to recommend consumers only purchase e-cigarettes, including disposable vapes, accessories, and inhalable e-liquids, from retailers in monopoly categories, legally recognized stores, including pharmacies and non-pharmacies, and e-commerce platforms licensed within Italy.

 

The popularity of disposable e-cigarettes among young people, who often purchase smuggled e-cigarettes, is a cause for concern. Italian law mandates that all e-cigarettes, including disposable ones, must have the ADM tax label. These e-cigarettes are required to display official proof of tax payment and must not exceed the legal limit for nicotine concentration (2%).

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

PMI’s ZYN Launches Loyalty Platform in Mexico, Tapping World Cup Viewing Scenes for Nicotine Pouch Marketing
PMI’s ZYN Launches Loyalty Platform in Mexico, Tapping World Cup Viewing Scenes for Nicotine Pouch Marketing
PMI’s nicotine pouch brand ZYN has launched the ZYN Club loyalty platform in Mexico and introduced ZYN Live Stadium viewing experiences around football matches, showing how nicotine pouch brands are using rewards, limited benefits and offline consumption settings to reach adult consumers.
Jun.29
InterTabac 2026: First conference program highlights now available online
InterTabac 2026: First conference program highlights now available online
With three months to go before the international tobacco and nicotine industry gathers again in Dortmund, InterTabac, together with NUBIZ and InterSupply, is set to bring around 800 exhibitors from across the globe to eleven exhibition halls. The three events will showcase innovation, market trends and industry networking, while the first conference program highlights are now online, offering trade visitors keynotes, panel discussions and masterclasses to support business decision-making.
Events
Jun.22
New West Virginia Vape Law Begins, With Packaging and Ad Restrictions Ahead
New West Virginia Vape Law Begins, With Packaging and Ad Restrictions Ahead
West Virginia’s Vape Safety Act will take effect Thursday, requiring vapor products sold in vape and smoke shops to carry health warnings, legal-age notices, manufacturer information and ingredient disclosures, while introducing new licensing and enforcement rules.
Jun.10
2Firsts Exclusive Analysis | RLX Q1 Revenue Rises 96.2%, International Business Points to a More Integrated Global Strategy
2Firsts Exclusive Analysis | RLX Q1 Revenue Rises 96.2%, International Business Points to a More Integrated Global Strategy
RLX Technology’s Q1 net revenues rose 96.2% year over year, with international business accounting for 72.3% of total revenue. Beyond the headline growth, the results point to deeper globalization: European operations, Nexus supply-chain integration and a broader product portfolio are becoming key signals to watch.
Special Report
May.20
Imperial Brands Launches 2ml+10ml blu MAX 6000 Vape System
Imperial Brands Launches 2ml+10ml blu MAX 6000 Vape System
mperial Brands has launched blu MAX 6000 in the UK, positioning the product as a higher-puff vape kit with longer-lasting use and replaceable pod+refill options. The device uses a 2ml+10ml click-on box format, with starter kits priced at £10.99 (approximately $14) and replacement pod+refill packs priced at £7.99 (approximately $10).
Market
May.19
FDA Posts Environmental Assessment for Nicotine Pouches, May Influence Future PMTA Reviews
FDA Posts Environmental Assessment for Nicotine Pouches, May Influence Future PMTA Reviews
The U.S. Food and Drug Administration released a programmatic environmental assessment covering nicotine pouches and other oral nicotine products, concluding that their overall environmental impact is generally minimal.
Regulations
May.22