According to Italian media outlet Affaritaliani, Ploom X, a heated tobacco device launched by Japan Tobacco International (JTI), recently held a music and entertainment-themed event in Naples to celebrate its introduction in the local market. This event serves as part of JTI's promotional campaign for the new product Ploom X, which was recently launched nationwide and also hosted a large-scale event in collaboration with the postal service at the Via Tiburtina studio in Rome.
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