New Law in Romania Strengthens Restrictions on E-Cigarette Advertising

Jul.22.2024

Romanian President Klaus Iohannis signed a new law tightening restrictions on e-cigarette advertising, including devices and heated tobacco products.

According to a report by Capitalfm on July 19, Romanian President Klaus Iohannis signed a new regulation on Friday, strengthening restrictions on e-cigarette advertising, including e-cigarette devices and heated tobacco products.

The new regulations have expanded the existing ban on explicit advertising of tobacco products.

The updated laws include regulations for e-cigarettes, e-cigarette devices, heated tobacco products, non-combustion tobacco alternatives, and oral nicotine pouches.

These products' explicit advertisements are prohibited on radio, television programs, and public transportation tickets.

In addition, regulations prohibit advertising these products within or within 200 meters of educational and medical facilities or their entrances.

At the same time, regulations prohibit advertisements in publications primarily targeting minors, as well as before, during, and after children's performances in theaters.

References:

[1] Romania Tightens Ad Restrictions On E-Cigarettes, Tobacco Products

Also Read:

[1] Romanian Parliament Passes Law Banning E-Cigarette Advertising

[2] Romania Implements Comprehensive Ban on Smoking in Schools, Including E-Cigarettes

[3] Romanian Parliament Passes New Tobacco Products Law Prohibiting Youth E-cig Use

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn

Notice

1. This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2. The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3. This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4. Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

Copyright

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

AI Assistance Disclaimer

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Russia's Perm Legislators Approve Full Ban on Vape Products in Regional Retail Market

2Firsts, November 28, 2025 — The Legislative Assembly of Perm Krai has passed a law banning the retail sale of vape products and other nicotine-aerosol devices, effective March 1, 2026. Individuals found selling such items will face fines between ₽15,000–₽20,000 (about US $180–240), while companies face ₽50,000–₽100,000 (about US $600–1,200). The ban covers all electronic nicotine delivery systems (ENDS), heated-tobacco devices, and their components, regardless of nicotine content.

Nov.28 by 2FIRSTS.ai

Cambodia Enforces Full Ban on E-Cigarettes and Shisha to Protect Youth

Cambodian Prime Minister Hun Manet signs order to strengthen enforcement of e-cigarette and shisha bans, citing health risks and youth usage.

Oct.23 by 2FIRSTS.ai

Exclusive Interview | What’s Changing in Cigars? A Data Firm’s Perspective on the Industry’s Turning Point

As regulations tighten, consumer habits evolve, and new nicotine products reshape the market, the cigar industry is undergoing a quiet but profound transformation. In this exclusive interview, 2Firsts speaks with Cigar Sense — a data-driven sensory analysis firm — to explore what’s really changing in cigars, and what it means for manufacturers, retailers, and smokers around the world.

Nov.10

B.C. Plans World’s First E-Cigarette Public Health Accountability Law Aimed at “Deceptive Marketing”

British Columbia, Canada is advancing what it calls the world’s first e-cigarette Public Health Accountability law, granting the government authority to sue companies for “deceptive marketing.” The move puts public-health risks at the center of vaping industry compliance.