
According to data from the General Administration of Customs of China, in 2023 China exported e-cigarettes to Malaysia worth $385 million, making Malaysia the sixth largest export market for Chinese e-cigarettes.
However, Malaysia has implemented a series of tax policies and legal regulations on new tobacco products such as e-cigarettes, requiring all locally produced or imported e-cigarette products to obtain SIRIM certification.
In order to help businesses better understand and adapt to the market environment in Malaysia, the Malaysian Standards and Industrial Research Institute (SIRIM), the Malaysia E-Cigarette and Tobacco Alternatives Association (MEVTA), and Malaysian Customs will be holding a seminar during the ANT EXPO exhibition from September 6th to 8th.
As the official media partner of the ANTY EXPO exhibition, 2FIRSTS will provide full coverage of this important seminar to help participating companies gain a better understanding of Malaysia's market access conditions and compliance requirements. Through insights from experts from SIRIM, MEVTA, and Malaysian customs, 2FIRSTS will present readers with the latest market trends and compliance strategies, providing strong support for the international development of the e-cigarette industry.


The Malaysian Standard and Industrial Research Institute (SIRIM)
SIRIM is a government agency under the Ministry of Trade and Industry in Malaysia. As a regulatory body, SIRIM will provide explanations and answer questions about the compliance certification process for new tobacco products.

Malaysia Customs Department (RMC)
The Malaysian Customs Department will explain in detail the tax policies for new tobacco products at a seminar, helping businesses understand and comply with relevant tax regulations to ensure they are in compliance.

The Malaysian Electronic Vaporizer and Tobacco Alternatives Association (MEVTA)
MEVTA will focus on discussing the legal policies surrounding e-cigarettes. They have been dedicated to promoting regulatory compliance of new tobacco products and will provide businesses with guidance on how to operate legally at the seminar.
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